I have been helping people for many years and I can teach you how to create a successful private practice through practice management and marketing. Together we will walk you through the steps and support you through the process with personal attention and direction. Whether in Group (put together your own group and I'll show up) or Individual Consultation.

The fees may seem high but realize these tools will change your income, how you run your business and how you attract clients.

In this time of recession money has been a concern for many. I have decided to restructure the format I have been working in. I am eliminating the 2-hour presentations I have been doing and only do the workshops, which I am breaking up into individual sessions. I am also changing them into 2 ½ hours all for $150.00 per group. They are still limited to 10 people and are held in my office in Santa Monica. MFT & LCSW CEU's are available.

Interactive Presentation, Introduction to Private Practice Management and Marketing

January 11, 2009 Santa Barbara AAMFT Chapter meeting
April 24, 2010 2:15 p.m. to 4:15 p.m CAMFT's Annual Conference Los Angeles

Individual Consultation: Book an hour or more with me and we can meet in person, on the phone or over the internet you’ll get personal attention for everything listed below and more.

Groups – currently I am offering the Basics of Private Practice and Web Presence, in the future I will alternate the Web Presence group with wed design and content writing and marketing tools and a marketing plan. All groups are limited to 10 people, meet for 2 ½ hours and cost $150.00

The Basics of Private Practice – offers an overview of all information and comes with my workbook. I will cover how to start a private practice. This group is good for the intern, newly licensed or person starting a private practice for the first time.

v Practice Management – Your mission statement
v The future of your practice
v Goals of your practice
v Going electronic and its implications for being HIPPA compliant
v Where do you see yourself in 5, 10, …years
v How to rent office space and create an office.
v Paperwork & Forms: intake, office policies, etc.
v What does your ideal practice look like?
v What is your niche?
v What type of clients do you want?
v Where do you market now?
v How much time and money are you willing to invest in your business?
v What are your comfort zones in marketing?
v How do you define yourself as a therapist?
v Licenses and malpractice insurance
v Insurance – the pros and cons as well as how to bill successfully.
v Billing
v Fee Setting
v Marketing – a marketing plan that is comfortable and ethical.
v Web presence – creating a website, optimizing the site for ranking on search engines. In the group I can show you the do’s and don’ts of website design.
v Web presence – free directories, paid directories, how do people find you.
v Advertising – paid vs free advertising

Web Presence Group – learn how to create a website or if you already have a website learn to optimize it.

v Design of your website
v Writing and content of your website
v Optimizing your website – paid and free advertising
v Directories – free and paid
v How to be found on the internet
v Resources for free websites, web designers, copy writers
v How much time and money are you willing to invest in your business.
v What is your comfort zone for marketing?
v Accepting credit cards – selling goods, services and workshops online
v If you already have a website and laptop, bring it to group and we can optimize or make changes in the group.

I can teach you all of the above and more. I have a successful private practice and you can learn from my experience and mistakes. Together we find emotional and creative support. 

MFT & LCSW CE Provider .PCE 4549

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